Wonderfruit Marketing Coordinator

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Job Highlights
  • Looking for a creative storyteller with at least 3 years of experience in marketing, social media, or content coordination.
  • Assist in developing and executing marketing strategies that bring Wonderfruit’s stories to life.
  • Work closely with filmmakers, designers, and creators to craft compelling narratives across digital platforms.
  • Collaborate with internal teams and external artists, musicians, and visionaries to share Wonderfruit’s ethos-driven stories.
  • A background in marketing, content creation, or production is required.
  • This is a full-time role based in Bangkok, Thailand.
Scratch First, the team behind Wonderfruit and Fruitfull, is looking for a Marketing Coordinator who blends marketing expertise with creative storytelling. This isn’t just about running campaigns—it’s about shaping narratives that inspire, connect and deepen engagement with Wonderfruit’s audience.

Wonderfruit is a continuous exploration of the wonder of mind, nature, and sound through culture, expressed in experiences that invite curiosity and participation. We bring together a global community to celebrate creativity as a force for connection and inspiration.

The ideal candidate has a solid foundation in marketing—understanding how to strategize, execute and measure campaigns—but also sees marketing as a creative medium. They know how to craft and distribute meaningful content while ensuring it aligns with broader brand objectives.

If you can balance creative vision with strategic execution, read on.
The Role
  • Develop and execute marketing strategies that enhance Wonderfruit’s brand presence and audience engagement.
  • Manage social media platforms, ensuring content is not just engaging but also aligned with marketing goals.
  • Work alongside filmmakers, photographers, and designers to create meaningful, high-impact content.
  • Assist in content production, from planning to execution, ensuring brand storytelling is strong across all platforms.
  • Support campaign management, ensuring messaging, visuals and distribution align with key marketing objectives.
  • Coordinate with internal teams and external collaborators to produce campaigns that feel authentic and inspiring.
  • Track and analyze content performance, using insights to optimize marketing efforts without losing the creative essence.
Candidate requirements
  • At least 3 years of experience in marketing, content coordination or brand storytelling.
  • A strong understanding of marketing fundamentals , including campaign execution, audience engagement and content strategy.
  • Experience working in social media management, digital marketing or brand storytelling.
  • A background in filmmaking, video production or photography is a plus but not required.
  • Familiarity with marketing and content creation tools such as Meta Business Suite, Google Analytics, Adobe Creative Suite or Canva.
  • Ability to balance creativity with strategic thinking—understanding both the artistic and analytical sides of marketing.
  • Proficiency in English and Thai is preferred but not required.
  • A passion for culture, music and creative communities.
We’re looking for someone who understands marketing at its core but also values creativity, storytelling, and meaningful engagement.
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