Wonderfruit Social Media Manager

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Job Highlights
  • This is a Manager level position. Candidates must have at least 3 years of experience managing a team and an extensive understanding of Social Media and Content Marketing
  • Manage all Scratch First’s Social Media channels (plan, post, report)
  • Lead the team in strategy, creative development and community management
  • Analyze digital trends and develop optimized content across multiple platforms
  • This role is based in Bangkok, Thailand

Scratch First, the team behind Wonderfruit and Fruitfull, is looking for an experienced, goals-driven manager to oversee and execute our Social Media strategy. 

The candidate should be a well-versed storyteller who is keen to go deep when researching and understanding the content we create, and find unique ways to present it to our community.

This role requires someone passionate about Wonderfruit’s ethos and our approach to impact and culture. Success in this role requires a curiosity to explore the intersection of mind and nature.


At Wonderfruit, culture is the catalyst for growth. We engage the curious through the intersections of art and culture to encourage, develop and innovate meaningful relationships with ourselves and nature.


If you believe the same, read on.

The Role
  • Manage Scratch First’s core social media properties, including Facebook, Instagram, and Twitter (and more!)—in scheduling, posting and reporting
  • Manage the planning process and take a leading role in the development of creative assets across our core channels
  • Copywriting skills in English and Thai required
  • Work with the Performance Marketing Manager to set up campaigns and define audience targeting according to behaviors across platforms
  • Participate in the management of end-­to-­end creative development processes—from brief writing to overseeing timelines in collaboration with the Wonderfruit creative team (content writers, designers, etc.) to ensure brand messaging delivery
  • Analyze and report on digital campaigns
  • Understand digital trends and optimisations, creative- or media-driven, to improve creative across various channels
  • Collaborate with Wonderfruit’s video and photography teams to produce branded and performance-driven marketing content
  • The role will focus primarily on the Wonderfruit brand will be expected to work across all Scratch First brands from time to time
Candidate requirements
  • Minimum 3-5 years in social media marketing
  • Experience managing direct reports and working cross functionally with creative and production teams
  • Thorough understanding of social media platforms and creating on-brand creative assets
  • A fun and positive manager, who can confidently lead a team
  • Must have attended Wonderfruit at least once
  • Highly organized, and able to work independently
We are a small team, looking for the right fit. The successful candidate will be someone who can think on their feet, participate enthusiastically, and know when to collaborate or when to take the lead. It’s a fast-paced, festival environment—in the office, and at the event. We prioritize good teamwork and bringing a positive, fun attitude to whatever we do.
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